In preparation for the EU's Corporate Sustainable Reporting Directive (CSRD), an ever-increasing number of companies are addressing sustainability and, in particular, climate risks. Companies are looking at this from two perspectives: Inside-out perspective: the company causes risks for the environment and society (e.g. greenhouse gas emissions) Outside-in perspective: risks for the company due to developments in the environment and society (e.g. greenhouse gas...Read More
In our day-to-day consultancy work, we are observing that an increasing number of companies - especially SMEs - are introducing measures to improve their own sustainability performance. Not least the increasingly stringent legislation in the EU and in Germany makes structured sustainability management in companies indispensable. In previous blog articles, we have already provided comprehensive information on how to...Read More
Companies usually define KPIs (Key Performance Indicators) for their strategies and associated goals. Sustainability KPIs or sustainability indicators are in turn important tools for monitoring and measuring a company's sustainability performance. In order to measure sustainability and use it effectively and efficiently on an ongoing basis for corporate and sustainability goals, we recommend six steps for companies, which we describe in this blog post. Content Determine key sustainability topics Develop sustainability goals for the company Define sustainability KPIs and...Read More
Sustainability marketing is a field that becomes more important the greater a company's sustainability efforts are. At the same time, sustainability claims are increasingly being used in the marketing of a wide range of companies to attract customers or generally improve their image. Sustainability marketing is caught between ambitious companies that want to communicate their honest achievements and companies that use sustainability as an advertising slogan. ....Read More
The accusation of greenwashing has become increasingly common in recent years, which is why ambitious companies in particular want to avoid greenwashing. The topic is comprehensive and does not harbour simple but complex answers. This means that those responsible have to deal intensively with the matter in order to effectively avoid greenwashing. Despite this complexity, in this article we want to provide...Read More